Date:07 June 2012
IMRG Publish B2C Global e-Commerce Overview 2012
IMRG have today published a report looking at the e-commerce potential for every region in the world. The IMRG B2C Global e-Commerce Overview 2012 also focuses on 15 of the most developed and most interesting up-and-coming e-commerce countries in detail, identifying trends, issues and opportunities in each.
The aim of the report is to provide insights into these markets to help e-businesses make the most appropriate decisions in support of their expansion plans.
Total B2C e-commerce sales in 2011 are estimated to have grown to €690bn (£599bn, $961bn), an increase of close to 20%. IMRG estimate that growth will continue in the coming years, passing the trillion-euro mark in 2013, a year earlier than forecast in the first edition of this report published last year.
The world leader in B2C e-commerce remains the USA, followed by the UK and Japan. Asia-Pacific is continuing to power ahead in terms of growth, with China’s e-commerce market in particular rising over 130% in 2011. The mature markets in the world such as USA, UK and Japan will continue to grow slightly slower, but still in double digits between 10-15%. France, Italy, Spain, Russia, Turkey and Poland will be the fastest-growing markets in Europe. IMRG forecast substantial growth in Latin America, led by Brazil and Mexico and the Middle East, led by Israel and UAE.
The number of internet users at the end of 2011 was estimated to be around 2.2 billion and is forecast to reach close to 3.5 billion in just a couple of years, around 50% of the world’s population. As the number of internet users grows and users get more and more confident in purchasing online, the number of e-shoppers is set to grow rapidly.
In addition to the well-established markets, this report examines the e-commerce potential in the BRICS countries (Brazil, China, India, Russia and South Africa) as well as the MIKT countries (Mexico, Indonesia, Korea and Turkey) which have excellent economic futures and will in the coming years be amongst the leaders in internet and e-business. A separate report focusing solely on the BRICS countries will be published by IMRG later this month.
Aad Weening, Head of International at IMRG and author of the report, said: “The future of e-retail is global and with the inevitable slowing of growth in several major markets in the likes of North America and Europe, it is important for businesses to understand where the future opportunities will be. The country profiles in this report take in to consideration a range of factors in assessment of the potential for the development of the e-commerce markets there; online is now becoming an integral part of any country’s economy and should be considered so. Worldwide we are increasingly seeing trust and confidence in purchasing online growing and government and private initiatives brought in to support the development of the global digital economy.”
From: http://www.internetretailer.com/2012/06/14/global-e-commerce-sales-will-top-125-trillion-2013
Global e-commerce sales will top $1.25 trillion by 2013
China’s e-commerce market is growing 130% a year, a U.K. e-retail trade group says.
Abdul Montaqim
Global business-to-consumer e-commerce sales will pass the 1 trillion euro ($1.25 trillion) mark by 2013, and the total number of Internet users will increase to approximately 3.5 billion from around 2.2 billion at the end of 2011, according to a new report by the Interactive Media in Retail Group (IMRG), a U.K. online retail trade organization.
The study estimates that business-to-consumer e-commerce sales in 2011 increased to 690 billion euros ($961 billion), an increase of close to 20% from a year earlier.
The United States remains the world’s single biggest e-commerce market, IMRG says, followed by the United Kingdom and Japan. IMRG estimates that growth rates in those countries will be approximately 10-15% a year. But with China’s e-commerce sales growing more than 130% in 2011, it is only a matter of time before the Asian giant becomes the single largest market in the world.
In terms of regions, Europe is currently the largest e-commerce market in the world, according to a separate report released recently by the European Multi-channel and Online Trade Association, which said European online business-to-consumer sales posted 19% growth in 2011 to reach an estimated $307 billion, surpassing North America at $297 billion.
IMRG, meanwhile, is forecasting that France, Italy, Spain, Russia, Turkey and Poland will be the fastest-growing markets in Europe. It also anticipates substantial growth in Latin America, led by Brazil and Mexico, and the Middle East, led by Israel and the UAE.
Aad Weening, head of international at IMRG and author of the report, acknowledges that mature markets in Europe and North America face challenges from faster-growing economies elsewhere in the world, but says the growth of Internet usage and online shopping presents new opportunities in many countries.
“The future of e-retail is global and with the inevitable slowing of growth in several major markets in the likes of North America and Europe, it is important for businesses to understand where the future opportunities will be,” Weening says. “Worldwide, we are increasingly seeing trust and confidence in purchasing online growing and government and private initiatives brought in to support the development of the global digital economy.” He adds, “Online is now becoming an integral part of any country’s economy and should be considered so.”
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