The initial research questions are as follows:
- Are blogshops a type of emerging eBusiness model?
- Are blogshops a viable and sustainable e-commerce platform?
- Why do people use blogs to buy and sell?
- How do these blogshops overcome major issues and challenges in running online businesses like logistics and trust issues?
- How is social media used to support blogshop businesses?
These are broad questions to be answered. There will inevitably be other questions that will emerge later, probably at the conclusion of the literature review stage, and these will be added.
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