MOFEW 2010 coverage

I wanted to put up some pictures and write up about the MOFEW 2010 event, but it is too time consuming, so I will do the easy thing by linking to blogs that have reported it.


I will not copy and paste  whole posts here, but just the links.

From the Jayelleenelial.com blog: http://jayelleenelial.com/malaysias-first-charity-online-fashion-entrepreneurs-weekend-mofew-was-pretty-awesome/

Here is another one from: http://www.ashopaholicsden.com/2010/08/15/mofew-2010/

August 15th, 2010

MOFEW 2010

If you haven’t heard, there was a major on ground gathering for online blogshops in Mid Valley last weekend which took place in Hall 3, MVEC. What was it? Why, it was MOFEW – Malaysia’s Online Fashion Entrepreneur Weekend

I missed the opening on Friday because I was working but managed to head over there on Saturday morning before work. While the event starts at 11.00am, by 10-ish, plenty of people were already in the hall and shopping away!


A very helpful layout plan placed at the entrance to locate all the participating blogshops during the weekend and also the itinerary packed with performances and so much more:


Complete with rest area and stage for performances as well too. I wish I could have stayed to check out the Finals for MOFEW myself … and the performances as well too. But alas, work beckons



Let’s get shopping! With over 80+ participating blogshops, where does one start?




Soul Chic - They bagged first runner up!



La Dolce – An adorable display with plenty of accessories to choose from



Sugar Dressing – A huge collection of bags to choose from



Supermodel Secrets - Michelle who was kind enough to provide me a demo for hair bumpits which I will be writing up a product review on real soon and also on Carmex lip balm



Didn’t manage to get the name of this booth but they have some pretty funky statement tees for both babes and dudes!



And if you’re an accessory junkie, check these here out:


Like what you see? It’s none other than Soak Republic! Very interesting way of displaying their goods and very creative as well too


Sharing a booth along with Soak Republic is Eff-Bombs who helped manned the booth while the team from Soak Republic was away


Know for their extensive collection of LBDs – Rara Black


For those of you who love bags, you would have enjoyed the weekend because they were bags everywhere! This one here is from none other than Nakalicious


Quirky Brown Cow really did up their booth well with simple but eye-catching decor!


If you love tees as much as I do, My Favouritees is not to be missed!

A
nother awesome display by Ugly Duckling Closet. Spot the rubber duckies they brought along with them. Tee-hee


Want more bags? They sure are eye candy for us shopaholics alright! Woot! Almost like being in a candy store, only it’s with bags this time


Grace and her mum from Lush Serendipity with plenty of clothes, shoes and of course bags!


They even got Yunique Paradise with all the lovely collection of shoes! Best part is of course you can try them on the spot *grins*


From the babe who brought you plenty of headbands in all sorts of designs, Carrie from Sugar Poppins sharing a booth with the babe who brings you tanks for RM5 every day, Tanksfor5 – Cynthia


More handmade accessories from Itsy Beadsy, finding plenty of accessories in the midst of all the bags and clothes from neighbouring vendors


For the girls who adore flowers, these here might just be what you have been looking for all along


More bags and some with real quirky designs, like the backpack they have on display are all from Club Mod


Love accessories but can’t find what you want? You can always have them customized by the Aura on the spot! Plenty of charms to choose from you might end up going home with more than what you wanted *winks*


There were a lot more participating blogshops of course but as time did not permit, I had to leave. Didn’t get to shop much but I got myself a white tee, I have a thing for white tees if you must know. Tee-hee. And I found it quite adorable. Check out the whole packaging for the product:


Complete with care instructions for the limited tee “I’m Human, Not God”


Thanks to Kyliesan. Can’t wait for more exciting designs from her *grins*


Going home with a brand new white tee and of course, what’s a bazaar without a goodie bag? *grins*


Thank you Jan and team for inviting me as part of the online media support for the event! It was great and am looking forward to see this as an annual event for the online blogshops